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The Allure Apartments

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(540) 726-0928
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572 Pleasant Valley Hwy, Rustburg, VA 24588

Contact

The Allure

572 Pleasant Valley Hwy
Rustburg, VA 24588
(540) 726-0928
The Allure in Rustburg, VA - Building Photo
  • 1–3 Bedrooms
  • $1,100-$1,600 Plus Fees
  • 764–1,214 Square Feet

Rent Specials

Free Rent for Two Months!~~FOR A LIMITED TIME units have two months' rent free available to new applicants! Exclusions may apply.

About The Allure

Now pre-leasing for Fall 2026, The Allure Apartments brings modern living to the heart of Rustburg, Virginia. This brand-new community offers thoughtfully designed 1-, 2-, and 3-bedroom apartment homes featuring contemporary finishes, spacious layouts, brushed nickel for both lighting and plumbing and the comfort and convenience today's residents are looking for. Residents will enjoy immediate access to a beautifully appointed clubhouse, resort-style swimming pool, and fully equipped fitness center all ready and waiting from day one. **PHOTOS ARE REPRESENTATIVE AND MAY NOT BE ACTUAL**

The Allure is located in the 24588 Zip code of Rustburg, VA. This community is professionally managed by R. Fralin & Associates

Property Contact Info

Office Hours

MondayBy Appointment
TuesdayBy Appointment
WednesdayBy Appointment
ThursdayBy Appointment
FridayBy Appointment
SaturdayBy Appointment
SundayBy Appointment

Floorplan Pricing and Availability

The Allure offers 1 to 3 Bedroom apartments starting from $1,100 and having 764–1,214 sq ft. Here is the current pricing and availability:

Cost CalculatorEstimate your monthly and one-time fees
  • 1 Bedroom

    Floorplan 1.1

    From $1,125

    1 Bed, 1 Bath, 764 sq ft
    Plus Fees
    Available Sep 15

    Availability Details

    PriceAvailability DateUnitSq FtView Details
    $1,125 September 15, 2026AL4-104764
    $1,125 September 15, 2026AL4-105764
    $1,125 September 15, 2026AL4-202764

    Model Amenities and Features

    Features

    • Air Conditioning
    • Balcony
    • Heating
    • High Speed Internet Access
    • Smoke Detector
    • Tenant Controlled HVAC
    • Tub/Shower
    • Washer/Dryer

    Kitchen

    • Dishwasher
    • Disposal
    • Freezer
    • Granite Countertops
    • Kitchen
    • Microwave
    • Oven
    • Refrigerator
    • Stainless Steel Appliances

    Model Lease Information

    Model Price Range

    • $1,100 - $1,175

    Current Available Pricing

    • $1,125Plus Fees

    Unit AL4-104 Lease Information

    Unit Price

    • $1,125
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,100 - $1,175Plus Fees

    Unit AL4-105 Lease Information

    Unit Price

    • $1,125
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,100 - $1,175Plus Fees

    Unit AL4-202 Lease Information

    Unit Price

    • $1,125
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,100 - $1,175Plus Fees

    Floorplan 1.2

    From $1,125

    1 Bed, 1 Bath, 773 sq ft
    Plus Fees
    Available Sep 15

    Availability Details

    PriceAvailability DateUnitSq FtView Details
    $1,125 September 15, 2026AL4-208773
    $1,125 September 15, 2026AL4-308773
    $1,125 September 15, 2026AL4-310773

    Model Amenities and Features

    Features

    • Air Conditioning
    • Balcony
    • Heating
    • High Speed Internet Access
    • Smoke Detector
    • Tenant Controlled HVAC
    • Tub/Shower
    • Washer/Dryer

    Kitchen

    • Dishwasher
    • Disposal
    • Freezer
    • Granite Countertops
    • Kitchen
    • Microwave
    • Oven
    • Refrigerator
    • Stainless Steel Appliances

    Model Lease Information

    Model Price Range

    • $1,125 - $1,175

    Current Available Pricing

    • $1,125Plus Fees

    Unit AL4-208 Lease Information

    Unit Price

    • $1,125
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,125 - $1,175Plus Fees

    Unit AL4-308 Lease Information

    Unit Price

    • $1,125
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,125 - $1,175Plus Fees

    Unit AL4-310 Lease Information

    Unit Price

    • $1,125
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,125 - $1,175Plus Fees
  • 2 Bedrooms

    Floorplan 2.1

    From $1,400

    2 Beds, 2 Baths, 1097 sq ft
    Plus Fees
    Available Sep 15

    Availability Details

    PriceAvailability DateUnitSq FtView Details
    $1,475 September 15, 2026AL4-1031097
    $1,400 September 15, 2026AL4-2031097
    $1,475 September 15, 2026AL4-3031097

    Model Amenities and Features

    Features

    • Air Conditioning
    • Balcony
    • Heating
    • High Speed Internet Access
    • Smoke Detector
    • Tenant Controlled HVAC
    • Tub/Shower
    • Washer/Dryer

    Kitchen

    • Dishwasher
    • Disposal
    • Freezer
    • Granite Countertops
    • Kitchen
    • Microwave
    • Oven
    • Refrigerator
    • Stainless Steel Appliances

    Model Lease Information

    Model Price Range

    • $1,400 - $1,525

    Current Available Pricing

    • $1,400 - $1,475 Plus Fees

    Unit AL4-103 Lease Information

    Unit Price

    • $1,475
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,400 - $1,525Plus Fees

    Unit AL4-203 Lease Information

    Unit Price

    • $1,400
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,400 - $1,525Plus Fees

    Unit AL4-303 Lease Information

    Unit Price

    • $1,475
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,400 - $1,525Plus Fees

    Floorplan 2.3

    From $1,400

    2 Beds, 2 Baths, 1097 sq ft
    Plus Fees
    Available Sep 15

    Availability Details

    PriceAvailability DateUnitSq FtView Details
    $1,400 September 15, 2026AL4-1061097
    $1,400 September 15, 2026AL4-2011097
    $1,475 September 15, 2026AL4-2061097

    Model Amenities and Features

    Features

    • Air Conditioning
    • Balcony
    • Heating
    • High Speed Internet Access
    • Smoke Detector
    • Tenant Controlled HVAC
    • Tub/Shower
    • Washer/Dryer

    Kitchen

    • Dishwasher
    • Disposal
    • Freezer
    • Granite Countertops
    • Kitchen
    • Microwave
    • Oven
    • Refrigerator
    • Stainless Steel Appliances

    Model Lease Information

    Model Price Range

    • $1,400 - $1,475

    Unit AL4-106 Lease Information

    Unit Price

    • $1,400
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,400 - $1,475Plus Fees

    Unit AL4-201 Lease Information

    Unit Price

    • $1,400
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,400 - $1,475Plus Fees

    Unit AL4-206 Lease Information

    Unit Price

    • $1,475
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,400 - $1,475Plus Fees

    Floorplan 2.2

    From $1,450

    2 Beds, 2 Baths, 1098 sq ft
    Plus Fees
    Available Sep 15

    Availability Details

    PriceAvailability DateUnitSq FtView Details
    $1,525 September 15, 2026AL4-1081098
    $1,450 September 15, 2026AL4-1091098

    Model Amenities and Features

    Features

    • Air Conditioning
    • Balcony
    • Heating
    • High Speed Internet Access
    • Smoke Detector
    • Tenant Controlled HVAC
    • Tub/Shower
    • Washer/Dryer

    Kitchen

    • Dishwasher
    • Disposal
    • Freezer
    • Granite Countertops
    • Kitchen
    • Microwave
    • Oven
    • Refrigerator
    • Stainless Steel Appliances

    Model Lease Information

    Model Price Range

    • $1,450 - $1,525

    Unit AL4-108 Lease Information

    Unit Price

    • $1,525
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,450 - $1,525Plus Fees

    Unit AL4-109 Lease Information

    Unit Price

    • $1,450
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,450 - $1,525Plus Fees

    Floorplan 2.4

    From $1,450

    2 Beds, 2 Baths, 1118 sq ft
    Plus Fees
    Available Sep 15
    Largest 2 BedroomThis is the largest 2 Bedroom at this Property

    Availability Details

    PriceAvailability DateUnitSq FtView Details
    $1,525 September 15, 2026AL4-2091118
    $1,450 September 15, 2026AL4-3091118
    $1,525 September 15, 2026AL4-4091118

    Model Amenities and Features

    Features

    • Air Conditioning
    • Balcony
    • Heating
    • High Speed Internet Access
    • Smoke Detector
    • Tenant Controlled HVAC
    • Tub/Shower
    • Washer/Dryer

    Kitchen

    • Dishwasher
    • Disposal
    • Freezer
    • Granite Countertops
    • Kitchen
    • Microwave
    • Oven
    • Refrigerator
    • Stainless Steel Appliances

    Model Lease Information

    Model Price Range

    • $1,450 - $1,525

    Unit AL4-209 Lease Information

    Unit Price

    • $1,525
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,450 - $1,525Plus Fees

    Unit AL4-309 Lease Information

    Unit Price

    • $1,450
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,450 - $1,525Plus Fees

    Unit AL4-409 Lease Information

    Unit Price

    • $1,525
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,450 - $1,525Plus Fees
  • 3 Bedrooms

    Floorplan 3.1

    From $1,600

    3 Beds, 2 Baths, 1214 sq ft
    Plus Fees
    Available Sep 15

    Availability Details

    PriceAvailability DateUnitSq FtView Details
    $1,600 September 15, 2026AL4-2071214
    $1,600 September 15, 2026AL4-3071214
    $1,600 September 15, 2026AL4-3111214

    Model Amenities and Features

    Features

    • Air Conditioning
    • Balcony
    • Heating
    • High Speed Internet Access
    • Smoke Detector
    • Tenant Controlled HVAC
    • Tub/Shower
    • Washer/Dryer

    Kitchen

    • Dishwasher
    • Disposal
    • Freezer
    • Granite Countertops
    • Kitchen
    • Microwave
    • Oven
    • Refrigerator
    • Stainless Steel Appliances

    Model Lease Information

    Model Price Range

    • $1,475 - $1,600

    Current Available Pricing

    • $1,600Plus Fees

    Unit AL4-207 Lease Information

    Unit Price

    • $1,600
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,475 - $1,600Plus Fees

    Unit AL4-307 Lease Information

    Unit Price

    • $1,600
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,475 - $1,600Plus Fees

    Unit AL4-311 Lease Information

    Unit Price

    • $1,600
    • View Details and Rent Estimate

    Model Lease Information

    Model Price Range

    • $1,475 - $1,600Plus Fees
Price shown is base rent. Excludes user-selected optional fees and variable or usage-based fees and required charges due at or prior to move-in or at move-out. View Fees and Policies for details. Price, availability, fees, and any applicable rent special are subject to change without notice.

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Request Tour
Call us at: (540) 726-0928 to request a tour.

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Property Information

  • 86 Units
  • 4 Stories
  • Built in 2026

Fees and Policies

The fees listed below are community-provided and may exclude utilities or add-ons. All payments are made directly to the property and are non-refundable unless otherwise specified. Use the Cost Calculator to determine costs based on your needs.

Ask About Our Fees

Other Fees and Policies

Pet Fees

Pet Policies are Negotiable

Cat
Administrative FeeiMax of 2. Up to two pets are permitted per unit. There is a $350 nonrefundable fee, and a $30 monthly rent for each pet. We have no breed or weight restrictions!.$0.00
Pet interview, Spayed/Neutered
Comments:

Max of 2. Up to two pets are permitted per unit. There is a $350 nonrefundable fee, and a $30 monthly rent for each pet. We have no breed or weight restrictions!.

Dog
Application Fee Per ApplicantiMax of 2. Up to two pets are permitted per unit. There is a $350 nonrefundable fee, and a $30 monthly rent for each pet. We have no breed or weight restrictions!.$0.00
Pet interview, Spayed/Neutered
Comments:

Max of 2. Up to two pets are permitted per unit. There is a $350 nonrefundable fee, and a $30 monthly rent for each pet. We have no breed or weight restrictions!.

Property Fee Disclaimer: Based on community-supplied data and independent market research. Subject to change without notice. May exclude fees for mandatory or optional services and usage-based utilities.

Features and Amenities

On-Site Services

  • Property Manager On Site
  • 24 Hour Access
  • Key Fob Entry

Community Features

  • Walk Up
  • Clubhouse

Outdoor Features

  • Controlled Access

Recreation and Fitness

  • Fitness Center
  • Walking/Biking Trails
  • Pool

Interior Features

  • Balcony
  • Smoke Detector
  • Tenant Controlled Hvac
  • Heating
  • Tub/Shower
  • High Speed Internet Access
  • Washer/Dryer
  • Air Conditioning

Kitchen Amenities

  • Dishwasher
  • Microwave
  • Oven
  • Refrigerator
  • Disposal
  • Freezer
  • Stainless Steel Appliances
  • Kitchen
  • Granite Countertops

Living Area Features

  • Carpet
Google Map

Map

572 Pleasant Valley Hwy, Rustburg, VA 24588

Getting Around

  • 20 / 100 Somewhat walkable

    Few day-to-day needs are within walking distance

  • 20 / 100 Somewhat Bikeable

    Not very suitable for bicycle commuting and/or recreation

  • 90 / 100 Exceptionally car friendly

    Excellent access to freeways and/or major arteries, with almost no chance of parking problems

Scores provided by Local Logic details

Getting to Know the Area

  • 20 / 100 Restaurants

    Some restaurants within walking distance

  • 10 / 100 Cafes

    Few or no cafés within walking distance

  • 20 / 100 Nightlife

    Some bars within walking distance

  • 20 / 100 Shopping

    Some shops within walking distance

  • 90 / 100 Noise Level

    Virtually no sources of noise nearby

Scores provided by Local Logic

Frequently Asked Questions about The Allure

Where is The Allure located?

The Allure is located at 572 Pleasant Valley Hwy, Rustburg, VA

What is the current rent range at The Allure?

1 Bedroom to 3 Bedroom Apartments at The Allure currently range from $1,100 to $1,600

When is the leasing office open?

  • The office Hours for The Allure are
  • Monday By Appointment
  • Tuesday By Appointment
  • Wednesday By Appointment
  • Thursday By Appointment
  • Friday By Appointment
  • Saturday By Appointment
  • Sunday By Appointment

Are pets allowed?

Call us today to find out our pet policy and if we allow pets

Are there any rent specials?

The current rent special at The Allure is: Free Rent for Two Months!~~FOR A LIMITED TIME units have two months' rent free available to new applicants! Exclusions may apply..

Nearby Schools

Rustburg High School

Campbell County Public Schools
1671 Village Highway
Public School - Grades 9-12 (838 Students)
In Attendance Zone9 minute drive / 4.6 miles away
7/10

Rustburg Middle School

Campbell County Public Schools
555 Village Highway
Public School - Grades 6-8 (626 Students)
In Attendance Zone7 minute drive / 3.7 miles away
4/10
School data provided by GreatSchools.
details
The GreatSchools Rating helps parents compare schools within a state based on a variety of school quality indicators and provides a helpful picture of how effectively each school serves all of its students. Ratings are on scale of 1 (below average) and to 10 (above average) and can include test scores, college readiness, academic progress, advanced courses, equity, discipline and attendance data. We also advise parents to visit schools, consider other information on school performance and programs, and consider needs as part of the school selection process.

About GreatSchools Data on ApartmentHomeLiving.com.

Points of Interest

Time and distance from The Allure.

Big Box and Retail

Carmax

507 Simons Run
8 minute drive / 3.86 miles away

Kohl's

225 Simons Run
8 minute drive / 3.92 miles away

Walgreens

21400 Timberlake Rd
10 minute drive / 4.96 miles away

Colleges and Universities

Liberty University

1971 University Blvd
8 minute drive / 4.13 miles away

Central Virginia Community College

3506 Wards Rd
10 minute drive / 4.84 miles away

University of Lynchburg

1501 Lakeside Dr
16 minute drive / 7.56 miles away

Groceries

Kroger

2012 Wards Rd
12 minute drive / 5.93 miles away

Food Lion

2909 Memorial
16 minute drive / 7.53 miles away

Aldi

2617 Lakeside Dr
17 minute drive / 7.97 miles away

Hospitals

Centra

1901 Tate Springs Road
18 minute drive / 8.75 miles away

Shopping Centers

Airport Plaza Shopping Center

13955-14005 Wards Rd
4 minute drive / 2.17 miles away

Wards Crossing West

225 Simons Run
8 minute drive / 3.92 miles away

Airport Business Center

4018 Wards Rd
8 minute drive / 4.04 miles away

The Allure has 5 shopping centers within 4.2 miles.

Nearby Neighborhoods

Montview

Studio to 4 Bedroom Apartments from $840
View Rentals

Diamond Hill

Studio to 4 Bedroom Apartments from $995
View Rentals

Cornerstone

Studio to 4 Bedroom Apartments from $684
View Rentals

Rental Price Ranges in the Area

BedroomAverage RentCheapest RentHighest Rent
Rustburg Studio Apartments $947$840$1,095
Rustburg 1 Bedroom Apartments $1,180$684$2,220
Rustburg 2 Bedroom Apartments $1,383$885$2,475
Rustburg 3 Bedroom Apartments $1,612$1,130$2,371
Rustburg 4 Bedroom Apartments $2,238$1,615$2,350
2 Bedroom Homes$985$795$1,275
3 Bedroom Homes$1,830$795$2,995
4 Bedroom Homes$2,136$1,800$3,350
5 Bedroom Homes$2,250$1,900$2,600

Browse Top Apartments in Rustburg

Viewing: The Allure | Desktop Version | Listing Updated: 09/05/2026 | AHLPLA